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The restaurant landscape has changed quite a bit in recent years, especially so with the Covid-19 pandemic. Faced with what seems like a demand for restaurants to adjust their business models, we knew it was the perfect time to take a chance on a new idea that meets the needs of guests today.

A Ghost Kitchen is a professional cooking facility that exists for chefs and restaurant operators to launch a delivery-only virtual brand. Think of ghost kitchens as co-working spaces for food or a restaurant without a storefront.

Ghost kitchens provide restaurant operators with the necessary equipment and space to prepare their meals at a much lower cost than opening a brick-and-mortar restaurant location. To reach customers from their ghost kitchen location, virtual brands will partner with companies like Grubhub to reach hungry diners and market their virtual brands.

A virtual restaurant is a delivery-only restaurant concept that operates within a brick-and-mortar restaurant and can offer an additional revenue stream to the primary restaurant’s business model without increasing overhead costs such as staff and rent.